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Mar 2 2018
Looking for a dental search engine optimization (SEO) provider can be painful. With everyone from local agencies to online marketing behemoths offering SEO, the process can be as unclear as online dating. Compound this with the added pressure of having your dental practice’s reputation on the line, and it might seem tempting to skip the ... [continue reading]
Mar 2 2018
Advocacy is possibly the most important benefit the ODA provides our members. Support of ODPAC (Ohio Dental Political Action Committee) and ADPAC (American Dental Political Action Committee) is crucial to maintain our wonderful profession. A unified voice makes for a strong voice! Dentistry is ranked as one of the most trusted and admired ... [continue reading]
Mar 2 2018
I recently watched paid advocates for dental therapists wearing green scarves testify about access to dental care in Ohio at a legislative hearing. During the testimony, I thought about what I had seen less than a week before at the national kickoff for the Give Kids A Smile program held at The Ohio State University College of Dentistry, where ... [continue reading]
Mar 2 2018
Today's dental marketplace is increasingly competitive, driving dentists to seek out new ways to market their practices and attract new patients. However, there are several legal and regulatory restrictions on dental marketing that dentists must consider before engaging in a new advertising campaign. State regulations and the profession’s ... [continue reading]
Mar 2 2018
There is no way a dentist can prevent a third-party payer from auditing or "red flagging" his/her claims. A dentist’s actions, however, can impact the likelihood of unwanted insurance company scrutiny. For example, providing significantly more crowns or core buildups or doing more than two quadrants of scaling and root planing on the same ... [continue reading]
Mar 2 2018
The ADA and the ODA have political arms, ADPAC and ODPAC respectively. They also have a Council on Governmental Affairs. These are two separate entities, for a good reason, as the difference between politics and advocacy are increasingly on display these days. Many people consider politics as a dirty business and don’t want to have anything ... [continue reading]
Mar 2 2018
One is lucky if one is surrounded by people who call us into occasional introspection. It is very easy, especially for those of us in our private offices, to create a cocoon where we interact with those people who make us feel we can do no wrong. In my life that person who calls me out fairly regularly is my mother. One day, a few years back, she ... [continue reading]
Mar 2 2018
The ODA Foundation is now taking applications for the 2018 Access to Dental Care Grant, available to Ohio-based oral health-related programs that reach out to the underserved.  Applicants must be 501(c)3 organizations in Ohio. The application process is a two-step process with a letter of inquiry due by May 23, 2018, and the grant proposal ... [continue reading]
Mar 2 2018
The Statewide Peer Review Workshop will be held in the morning of Friday, March 23 from 8 a.m. to 10:30 a.m. (registration will begin at 7:30 a.m.) at the Hilton Columbus Polaris just prior to the Ohio Dental Association’s 2018 Leadership Institute. Attendees will learn regulatory and legal compliance strategies, risk management practices, ... [continue reading]
Mar 2 2018
Ohio Dental Association membership dues must be paid by April 30 for the 2018 membership year in order to continue receiving exclusive member benefits. Any member who did not pay their dues by Jan. 1, 2018, is considered past due. Dentists who have not already renewed their membership should do so as soon as possible so that membership benefits, ... [continue reading]
The views expressed in the articles and columns on oda.org are solely those of the author(s) and do not necessarily represent the view of the Ohio Dental Association (ODA). The columns are intended to offer opinions, information and general guidance and should not be construed as legal advice or as an endorsement by the ODA. Further, information posted on oda.org is not an endorsement by the ODA and should be viewed on an informational basis by users of the website. Dentists should always seek the advice of their own legal counsel regarding specific circumstances.