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Implementing social media in your practice

by Dr. Lisa Davison

Social media provides a great, free opportunity for practices to market themselves, and having a plan in place will help you make the most of the opportunity.

Whether you’re just getting started on creating social media accounts for your practice, or if your practice has been using social media for some time, the following considerations will help you use your accounts to their fullest potential.

Define your goals

Social media can be used for several…

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