Membership Recruitment and Retention
Member-to-member contact is the proven, most successful form of outreach. The Ohio Dental Association provides member dentists and local component societies with resources to help with recruitment and retention efforts.
The ODA Membership Recruitment and Retention Toolkit provides dentists and local component societies with resources such as scripts, talking points, and email templates for reaching out to non-members and non-renewed members about joining the tripartite.
The ODA offers a Membership Recruitment and Retention Workshop for local component societies where attendees will learn about local trends and challenges and participate in an outreach skills training session. This workshop will provide attendees with the skills and resources they need to successfully reach out to non-members and non-renewed members.
The ODA has launched the Membership Award Program for Success (MAP for Success) to reward component dental societies for effective outreach.
Component Dental Society Recruitment Grants
The ODA is excited to announce a new grant program for component dental society recruitment programs in 2017. Click here to download the application. Please complete your application(s) in advance of the firm deadline— January 20, 2017.
Please note the following criteria for the 2017 grant program:
- The proposed program must be a recruitment initiative with the goal of obtaining new members.
- Events cannot be purely social. There must be time designated to present benefits of membership.
- Event must be held by December 31, 2017.
- Societies receiving grants are required to report the results of their efforts to the Council on Membership Services quarterly.
Resources for the 2017 grant program are limited and it may not be possible for all applications to be funded. Grant recipients are expected to submit the results of their efforts to the Council on Membership Services quarterly. Funding for programs is to be used within the year it is awarded. Any remaining funds must be returned to the ODA upon receipt of the final report.
The ODA Membership Department is available to support you throughout the process of applying for and executing Recruitment Grants and their subsequent activities. For more information, contact Karli Hill, ODA director of membership and marketing, at 614-486-2700 or email@example.com.
Final applications must be submitted via email to Karli Hill at firstname.lastname@example.org or by mail to 1370 Dublin Road, Attn: Karli Hill, Columbus, OH 43215, no later than January 20, 2017. Applications submitted after the deadline will not be considered.